New artists not allowed multiple releases

And they 98% succeeded in that.

And so they had hits in a way that nobody else
before -- or since, except Madonna when she
broke into stardom and she was allowed to do
it only one time -- did.

Nobody could tell which side of their singles
was the A side and which the B side.

Both sides were great!

Both sides got played on radio stations.

Also, kids kept buying their 45s even after
they were not being featured on the radio.

It was not unusual in 1964-1965 for The
Beatles to have three-four out of the Top 10
Hits.

Often they'd have Number 1, Number 3 and Number
6 or something liked that. Many number 1s.

And even crazier, they'd have two to three of
the Top 5 Hit Albums. Number 1, Number 3 and
Number 5.

Kids kept buying their first American album
on Capitol Records, Meet The Beatles, long
after they had released many other albums.

And why not? Unlike other groups who had a lot
of filler and cover songs on their albums,
nearly every track of a Beatles album was fun
to listen to.

Today, groups takes years to complete one
album/CD.

Even if a group would want to have more than one
single out at a time, the recording companies
want to concentrate on driving sales of just
one record.

The only other star really allowed to have double
hits was Madonna, who hit big with both "Material
Girl" and "Like a Virgin" in the early 80s.

Now, the industry is just too serious. Too much
money is at stake. Recording session time is
expensive.

Promotional budgets are high. You don't risk
confusing radio stations or customers by
asking them to play/buy more than one CD at a time.

So it's impossible for any one group or star to
dominate the charts the way The Beatles did.

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